Naked News for Indie Authors: How NOT to Invest Your Marketing $$$

Librarian Note: This is the latest edition with updated cover from ASIN ISBN 0986403466 (ISBN13: 9780986403460) "This is a must-read for any writer or would-be writer. When it comes to publishing, Hausmann knows the territory inside and out. Here, she gives the scoop on what to do and what not to do when proceeding with your work...and she does so brilliantly."-- Jack Engelhard,author of the international bestselling novel "Indecent Proposal" Fully revised and updated, January 2018. In its 3rd edition "NAKED NEWS For Indie Authors" features 37% more content than the 2016 Update. Penned by 27-year industry veteran Gisela Hausmann whose work has been featured in Success and Entrepreneur, on Bloomberg and NBC's business blog, the book shows how authors how to save marketing dollars, not fall for scams, as well as handle their own marketing and media coverage more or less for free. Content: 1) Overcoming Your Biggest Disappointments 2) The Naked Truth that Leads to the Naked News 3) Find a Publisher or Self-Publish? 4) Facts to Consider before Trying to Find a Publisher 5) Avoiding Trouble and Getting Ahead 6) The Biggest Fiction 7) The Importance of Real Research 8) Flawed Data 9) Collecting and Interpreting Data 10) Ads (Twitter, Online Magazine, Print Magazine, Facebook, Blogs, Email Campaigns) 11) Your Own Data 12) Your Own Data in the Hands of Giants 13) How Do You Get the Attention of the Media 14) Brad Pitt and I 15) Contacting Media Persons 16) Did You Do the Math? 17) Learning from Content Bloggers 18) Other Frequently Presented Tips 19) Speaking of Free... 20) Using Book Scan to Your Advantage 21) Dangerous Wordings 22) Testimonials Are Key to Finding Out Some of the Naked News 23) Awards 24) The Best Way to Get Rid of All Marketing Problems 25) "Where should I start?"