Naked Words: The Effective 157-Word Email
Gisela Hausmann A guide to concise, commanding communiques
Mary Vinnedge, SUCCESS Magazine
"NAKED WORDS 2.0: The Effective 157-Word Email" is the 2.0 edition of previously published "NAKED WORDS: The Effective 157-Word Email".
With 23 new illustrative pictures/examples of the good and the not so good, as well as added action steps it is the most impressive and easy to follow book about how to improve marketing emails.
Highlights:
Why should your e-mail have 157 words?
Example of a perfect e-mail
What about of it is impossible to present your message in about 50 words?
Important psychological factors
Mindboggling statistics
The problem with templates
The 7 parts of an e-mail
Suggestions for improvements of common phrases
7 words you should never use in an e-mail
Typos, misspellings, & the most infamous writing error
The “thank-you” e-mail & the season surprise e-mail
What about if all of this does not work?
27 examples of ludicrous e-mails
Global impact
How do you know if your business partners appreciate your e-mails?
Genres:
Nonfiction
59 Pages