Richard M. Langworth 100 Years of General Motors tells the colorful story of a uniquely American enterprise, through the cars and trucks that made it happen. Here, too, are the people and ideas behind the industrial colossus that still symbolizes the highs and lows of American business. This fascinating history is organized by decades, beginning with a pre-GM look at Buick, Oldsmobile, and Cadillac, which GM founder William C. Durant assembled as the company s foundation. You ll be riveted by: Hundreds of vintage and contemporary photos of legendary Buicks, Cadillacs, Oldsmobiles, Chevys, Corvettes, Pontiacs, and more, organized by year An era-by-era chronicle of GM s rise, as well as its missteps Detailed information on the significant GM models and innovations from every year Profiles of the men and women who made it all happenWhether you re a longtime GM driver or a simply a car buff, you re sure to be fascinated by this complete, unvarnished chronicle of the successes, failures, and lingering controversies of an unparalleled American institution.
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448 Pages