Erik Du Plessis

Erik Du Plessis's books

The Branded Mind: What Neuroscience Really Tells Us About the Puzzle of the Brain and the Brand

really liked it 4.00 avg rating — 232 ratings

The Advertised Mind: Groundbreaking Insights into How Our Brains Respond to Advertising

3.57 avg rating — 82 ratings

Jak zákazník vnímá reklamu

it was ok 2.00 avg rating — 2 ratings

The Branded Mind Publisher: Kogan Page

0.00 avg rating — 0 ratings

The Advertised Mind: Groundbreaking Insights into How Our Brains Respond to Advertising

0.00 avg rating — 0 ratings

The Branded Mind: What Neuroscience Really Tells Us about the Puzzle of the Brain and the Brand

0.00 avg rating — 0 ratings