John W. Mullins

John W. Mullins's books

New Business Road Test: What Entrepreneurs & Executives Should Do Before Writing a Business Plan

3.97 avg rating — 5,857 ratings

Getting to Plan B: Breaking Through to a Better Business Model

4.03 avg rating — 875 ratings

The Customer-Funded Business: Start, Finance, or Grow Your Company with Your Customers' Cash

3.85 avg rating — 220 ratings

Marketing Management: A Strategic Decision-Making Approach (MCGRAW HILL/IRWIN SERIES IN MARKETING)

3.42 avg rating — 64 ratings

Marketing Strategy: A Decision Focused Approach

3.69 avg rating — 59 ratings

Marketing Strategy: A Decision-Focused Approach

4.06 avg rating — 16 ratings

9780073381152

2.33 avg rating — 3 ratings

The New Business Road Test: What Entrepeneurs and Executives Should Do Before Writing a Business Plan by John Mullins (2003-05-08)

0.00 avg rating — 0 ratings

Marketing Management: A Strategic Decision-Making Approach by John Mullins (2009-06-01)

0.00 avg rating — 0 ratings

(The Customer-Funded Business: Start, Finance, or Grow Your Company with Your Customers' Cash) [By: Mullins, John] [Sep, 2014]

0.00 avg rating — 0 ratings