Neil Rackham

Neil Rackham's books

SPIN Selling: Situation Problem Implication Need-payoff

4.01 avg rating — 12,074 ratings

The SPIN Selling Fieldbook: Practical Tools, Methods, Exercises, and Resources

4.12 avg rating — 478 ratings

Major Account Sales Strategy

4.22 avg rating — 300 ratings

SPIN® -Selling

4.49 avg rating — 49 ratings

Managing Major Sales: Practical Strategies for Improving Sales Effectiveness

3.86 avg rating — 35 ratings

The Management of Major Sales: Practical Strategies

4.60 avg rating — 15 ratings

Getting Partnering Right: How Market Leaders Are Creating Long-Term Competitive Advantage

3.71 avg rating — 17 ratings

Making Major Sales

4.30 avg rating — 10 ratings

Alcançando Excelência em Vendas Para Grandes Clientes

4.38 avg rating — 8 ratings

The Psychology of Negotiating

4.50 avg rating — 6 ratings