John A. Quelch

John A. Quelch's books

All Business Is Local: Why Place Matters More Than Ever in a Global, Virtual World

3.26 avg rating — 68 ratings

The New Global Brands: Managing Non-Government Organizations in the 21st Century

4.14 avg rating — 7 ratings

GLOBAL MARKETING MANAGEMENT: ACASEBOOK

really liked it 4.00 avg rating — 4 ratings

Greater Good: How Good Marketing Makes for Better Democracy

2.50 avg rating — 6 ratings

Cases in Product Management (MCGRAW HILL/IRWIN SERIES IN MARKETING)

4.33 avg rating — 3 ratings

The Global Market: Developing a Strategy to Manage Across Borders

3.25 avg rating — 4 ratings

Building a Culture of Health: A New Imperative for Business

4.50 avg rating — 2 ratings

Consumers, Corporations, and Public Health: A Case-Based Approach to Sustainable Business

it was amazing 5.00 avg rating — 1 rating

Cases in Strategic Marketing Management: Business Strategies in Muslim Countries

really liked it 4.00 avg rating — 1 rating

Sales Promotion Management (The Prentice Hall Series in Marketing)

really liked it 4.00 avg rating — 1 rating